Emails Must Be Answered

We are often amazed at how many businesses advertise a 'contact us' or 'information' email address, and then do not bother to respond to any enquiries sent to that email address.

The common fault is, when it is set up everyone is enthusiastic and checks it regularly. However, no emails arrive in the first few days or weeks, so they check less and less. When the emails do start coming in, they are rarely, if ever, checking anymore!

If you are not prepared to check your email addresses at least once, preferably twice, every 24 hours then do not list them. Instead put a phone number!

In our EasySell team we shop a lot online to save time, we book all our own holidays, trips and events online. In fact, we all do almost everything on line ( reading this, perhaps we are all in danger of becomling troglodytes :-)....certainly we are weblogdytes!). In the past few months we have kept a record of how much smaller businesses have lost from just our small team trying to shop online, and it is an average of over 3,000 usd per person!!

In every case, when no response is received, our team shops somewhere else.

Online business is growing, don't miss out on your share!